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Tech to Improve CX & Growing Ransomware Threats

august 2022 micro articles
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Using Tech to Improve Customer Service Experience (CX)

Customer service expectations have grown over the last few years. Businesses have had to adapt to meet the needs of their customers. Here are some ways that tech can be implemented to improve the customer service experience.

Communication

You can program a chatbot to respond to customers’ immediate needs or questions on your website or app.

Interaction

With the use of augmented or virtual reality, you can demonstrate how a product will look or work for your customers.

Personalization

Through certain automation programs, you can ensure that your e-mails appear as if they were tailored for each customer.

Growing Threat of Ransomware

Technology experts fear that the next major issue to affect our country will come from the digital world.

During the pandemic, ransomware attacks have increased 500% and don’t seem to be stopping anytime soon.

Ransomware attacks occur when a hacker installs software on a network that prevents the owner from accessing any of their devices or data. They essentially hold the business hostage as they demand a ransom payment.

To combat this, your business needs to put some cyber security practices in place to prevent ransomware attacks. This includes implementing offline backups and keeping your software up-to-date.

Best Tech Helps Attract and Retain Talent

The technology your company uses has always been important in attracting experienced and talented employees, but it has become even more important with remote and hybrid work.

Very few employees will want to work remotely for a company that doesn’t provide any of the basic tech needed to perform their role.

A recent study by Barco, Inc. found that 1 in 3 hybrid employees say that one of the top factors in searching for a new job is their frustration while dealing with tech issues.

If you want to retain your top talent, you need to provide your team with the tech needed to perform their daily duties. Check on them to make sure they have everything they need and even the playing field between your remote and in‑office employees.

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